Be the Ally Campaign Kit

Educate people about D&I-related terminology and raise awareness about resources and support

Download the Campaign Kit


Be the Ally gif

The Be the Ally campaign is an internal campaign you can use to educate people about D&I-related terminology and spread knowledge about diversity, equity and inclusion across your company. It’s also a chance for you to promote your existing resources such as social resource groups, D&I training, cultural events and more.


Be the Ally gif

Here's how it works:

  • Set a timeline for your posts. We recommend sharing a post on the same day each week for one month or longer.
  • Compile a list of related resources for each of the gifs you plan on using such as social resource groups, internal training, and 3rd party articles, guides and videos.
  • Create a post in your all-company group with the hashtag #BeTheAlly
  • Include related resources or external articles and guides for people who want to continue educating themselves
  • Add one of the gifs from the campaign kit

To learn more about how to build an inclusive Workplace and to find more D&I internal campaign inspiration, check out this playbook.

Share this article

Workplace Basics

Workplace Basics

A template communication plan to help you onboard employees to Workplace.

3 min read

Wellness Campaign Kit

Wellness Campaign Kit

Encourage healthy habits and build community around wellness at work

8 min read

Tip Tuesday Campaign Kit

Tip Tuesday Campaign Kit

A template communication campaign to help you spread Workplace knowledge across your organization.

4 min read